5 Ways to Monetize Your Blog and Online Content

Running a blog and producing online content can involve a fair amount of work. Aside from all the time spent writing and researching posts, blogs come with fixed costs. As a result, you may find yourself pouring more time and money into your blog than you are getting out of it.

If you’re just creating your website or blog, there are several marketing agencies willing to help you grow your business and drive more traffic. However, we suggest reading a few marketing agency services online reviews to know what they have to offer.

Fortunately, there’s a way to reap the rewards of all your hard work. Once you’ve established a name for yourself, you may want to look into monetizing your blog. Monetization techniques, including affiliate programs and reseller hosting, can be an excellent way to turn your hobby into a side hustle.

This guide from luminablog.co.uk will cover some of the best monetization strategies to make money from your online content.

Affiliate Marketing

One of the most popular methods for monetizing a blog is to leverage affiliate marketing. This is especially useful when you’re just starting out and you don’t have your own products or services to sell. All you have to do is develop content that will ultimately be in harmony with whatever affiliate offers you plan to push out.

For example, if you’re running a fitness blog, you can easily sell affiliate health, weight loss or body building supplements. Since the content is already attracting people that are interested in fitness, selling these types of products helps you to create a near-automated stream of passive income.

Advertisements

While most people might think that adding some pay-per-click (PPC) ads will be a great way to make lots of money with their blogs, unless you have massive amounts of traffic – as in 10,000+ visitors per day or more – the income will be marginal at best. The real income here doesn’t start until you cross about 100,000 visitors per day.

However, you could easily negotiate terms directly with advertisers by utilizing display ads as opposed to PPC ads. As long as the ads are within your specific niche or industry, you can likely negotiate an amount that would be much more competitive than income from standard PPC ads.

Email Marketing

One of the most powerful methods for making money from your blog is directly through email marketing. But to be successful, you need to build your list. Whether you promote blog updates or create a lead magnet, utilize one of the more popular email marketing platforms like ConvertKit, Aweberor InfusionSoftto implement the systems necessary to begin marketing via email.

By building a strong bond and a connection with your readers, you can effectively generate a sizable amount of money through the course of marketing both your own products and services along with affiliate offers directly through email.

Sell Ebooks

Ebooks offer a relatively quick pathway for making money from your blog. Develop an ebook that’s aligned with the content of your blog. Non-fiction ebooks are relatively simple to create, and if you’re teaching a skill that many people struggle with, it’s likely that the ebook will produce a healthy profit.

You can easily promote your ebook directly through your blog by creating attractive content that will draw people in, then enticing them with your ebook. You could also build a sales funnel, which is an online marketing term for an automated multi-step sales machine, and sell your ebook on autopilot. 

Sell Courses

Selling digital online courses is another way you can profit from blogging. Develop intuitive and helpful courses that add a tremendous amount of value and the rest will be smooth sailing. By putting your heart and your soul into these courses, you can simply allow them to sell on autopilot for you, another great avenue for passive income.

Courses work great when it comes to technical skills like web development, digital marketing, graphic design and so on. But they also work in formats like finances, stocks, currency investing and accounting. Find what you’re really great at and do the due diligence before building your course. Then, make something far better than the other courses out there in the marketplace.